Customer reference
Universal Robina Corporation, The Philippines
E-devices: a cornerstone of URC's future-focused approach to product development
Activity: Research & Development projects in new food products development
Context: Pioneering new solutions, products, and technologies
Equipment: ASTREE electronic tongue HERACLES electronic nose with AlphaSoft & AroChemBase
Website: https://www.urc.com.ph/
E-devices: a cornerstone of URC's future-focused approach to product development
The URC Global Innovation Center stands as a testament to the power of innovation in driving progress and shaping the future of industries worldwide.
As part of Universal Robina Corporation (URC), one of Southeast Asia’s largest and most successful food and beverage companies, the Innovation Center serves as the nucleus for cutting-edge research and development. It is dedicated to pioneering new solutions, products, and technologies that not only respond to the evolving needs of consumers but also anticipate the future demands of global markets.
With a focus on sustainability, digital transformation, and consumer-centric innovation, the URC Global Innovation Center fosters collaboration among top-tier scientists, engineers, and business experts. Through advanced laboratories, state-of-the-art testing facilities, and partnerships with academic institutions and industry leaders, the center strives to accelerate product development, improve production processes, and introduce breakthrough technologies that enhance the quality of life across diverse markets.
In today’s rapidly evolving landscape, Heracles e-nose and Astree e-tongue are playing a transformative role in product development, enabling the company to streamline innovation, enhance efficiency, and create smarter products. At the URC Global Innovation Center, Heracles e-nose and Astree e-tongue are integrated into various stages of the product development process, from formulation up to packaging.
By leveraging the power of e-devices, URC can accelerate innovation cycles, improve product performance, and deliver high-quality-innovative products that meet the evolving needs of consumers worldwide.